"My Soul to Take" Gets a Release Date?

According to bloody-disgusting.com, Wes Craven's long awaited "My Soul to Take" (formerly 25/8) will be released to theaters on Oct. 29, 2010. I'm glad that they are releasing the movie, but why take on the juggernauts that are Saw VIII 3-D and Paranormal Activity 2? This seems like a dumb movie on Rogue Pictures' part, but the movie has been sitting on the shelf for quite some time so they probably think that the movie won't make any money anyway. We'll see what happens.